Indian restaurants are famous all over the world. They offer various cuisines of India and the world. Indian food is known for its taste and flavour. The aroma of the food tempts the taste buds of the people to have a bite of the food. The quality and tasty food provided by Indian restaurants have made them popular in the world. We run an Indian restaurant in Bangkok for the tourists all around the world.
Getting a foothold in the restaurant business is extremely difficult in Bangkok. We faltered at first, especially when it came to efficiently fulfilling our diner’s demands. Being the one of the few Indian restaurants in this part of Bangkok, we were flooded with diners and take-away orders! It was utter chaos! It was then we realised that we needed to implement some much-needed tech to streamline our activities. We looked at a many software solutions, from different vendors, like Wondersoft, Compeat, Dinerware, and so on. We even took help from online resources like www.pcworld.com.
It might seem as an additional expense, but, in the end it was worth it. Our restaurant now runs seamlessly, proving the need for adopting innovative ideas to expand the restaurant business.
Here we have discussed the various steps followed by us to start our restaurant in Bangkok.
Knowing Our Customers
Before the commencement of the restaurant, we conducted research in the county of Bangkok. We tried to figure out the type of people who visit the country, the countries of the tourists, their taste preference, etc. The study helped us to know about the potential customers who might visit the restaurant. Try to focus on these people and satisfy their expectation.
Deciding On The Type Of Restaurant
It is critical to decide on the type of restaurant to be established. We were given options of opening a high-end restaurant or a casual dining. We found it difficult fix on the cuisines we want to offer. We had a choice of specialising in a particular cuisine or
Provide various cuisine. We worked on this decision based on the target customers who might visit our restaurant.
Working On A Business Plan
A detailed business plan helped us to track the course of our success. A good business plan is required to get funding from banks. We worked on an effective plan of activities well ahead before the start of the business. This helped us to foresee complex problems we might face after the establishment of the restaurant. It helped us to understand that there is no guarantee for success in this business.
Designing The Restaurant
It was a challenging task has we have to attract various people from all over the world. Mostly all our customers are first-time visitors. So we relied on designing our restaurant based on the common taste and preference of the people.We took utmost care to offer a perfect balance between aesthetics and the seating capacity.
Running an Indian restaurant in countries like Thailand is not an easy job. It requires careful planning and tremendous table work before its establishment. But, we are thankful to say, that so far, we have been able to garner a lot of support from our patrons who have helped us to succeed here.
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